With both a CPA and MBA, Lorna Mutegyeki has a background in finance and has always worked for large organizations and been responsible for huge budgets. Starting her own business, Msichana, had its challenges, but this business was always her big plan for life. She dreamed of equipping and empowering women through the work she did, and wasn’t getting that satisfaction from the corporate world.
At Business Link, we get a lot of questions about money. Quite often those questions are about how to get money to buy essential equipment needed to start a business. There are currently no grants for this type of activity, but there might be some paths you can take.
A few months ago, we brought you the scoop about what market research is, and how you can use secondary data in your business. Now that you’ve mined the internet for everything it's worth, it is time to consider engaging in some primary market research as well.
A lot has changed since we last spoke with Aretha Greatrix a year ago. We recently had the opportunity to catch up and chat about what she’s been up to. Her previous project, a documentary titled Journey Towards Reconciliation, is now released online and available for viewing. Aretha has also transitioned from working for someone to being self-employed full time, which allows her to focus on her business: Miyo Pimatisiwin Productions.
Do you have a great business idea? Maybe you’re a baker, jam maker, gardener or crochet artist. Farmers’ markets are a great place to start selling your product.
A research report released in 2017 by Alberta Agriculture and Forestry indicated that Albertans continue to flock to farmers’ markets with 78 per cent of households in Alberta making at least one purchase from a farmers’ market in 2016.
Ken Bergquist has always had an interest in how we work. He started as a chiropractor in 1988 and became a certified ergonomist in 1991. In the late 90s, he branched out on his own and started what would become Oobliq. The company provides a simple solution that keeps employees from getting hurt by offering preventative measures such as onsite healthcare, ergonomic consulting, and safe work training.
I’ll admit it – social media has me torn. As a father of teenage children, I resent the time suck and distraction of Instagram, Snapchat, Facebook, Twitter and so on. On the other hand, as a brand strategist, community builder and most importantly, as a tamer of wild elephants, I recognize and appreciate the value of these tools as essential equipment when gearing up for your next great safari expedition, product launch or recruitment drive. It's simple math, where teens + smart phones = reduced family time, while business + online communities = + / - the bottom line.
Choosing your business idea and identifying your target customers may have been easy; however, finding a place to hang your shingle can be much more difficult. As a new entrepreneur, one of the critical issues you will be faced with is site selection for your business. You will learn that there are two options when looking for a home for your new business; you may lease or purchase commercial property. Which choice is better? Much of this depends on your own situation, comfort level, and future plans.
If you have a business idea or an idea that you want to turn into a business, using the Business Model Canvas as a tool to assess the viability of that business idea is critical. Every successful entrepreneur has gone through a similar exercise, so if you're not convinced yet, let me show you how the Business Model Canvas can help you assess the key areas in your business and their potential for success.
Now that the holidays are over, it is time to launch right back into our routines and begin planning for the rest of the year. For a lot of people, that means making New Year’s resolutions. Whether you plan to exercise more, spend more time with loved ones, or take that big trip you’ve been planning, a new year always brings the feeling of an opportunity to make a fresh start. While you’re making resolutions for your personal life, it’s a good time to consider what you want to achieve in your business as well.