Poppy Barley is not just another shoe store, and that is exactly what Justine and Kendall Barber wanted when they started their business. The sisters launched into entrepreneurship with the help of Startup Edmonton in 2012. They found a niche in the women’s shoe market and built a successful, multifaceted business for an underserved market.
Blog Category: Operations
Whether you don’t yet have a business, or have been running a business for years, market research can be of value to you. But what is market research, you ask? It’s about gathering information on your industry, customers, and competitors so that you’re more aware of what’s going on around you. Once you have this information, you’re in a better position to avoid costly mistakes and make business decisions related to marketing, operations, and the business’ financial situation.
Free rent is just one negotiable factor in a commercial lease, which my business partner and co-author, Jeff Grandfield, and I explain in our new book, Negotiating Commercial Leases & Renewals FOR DUMMIES. Even if you did not receive a rent-free period when you signed your first lease, you may be eligible for one when you renew (although you may have to work harder to get free rent on a renewal).
With the influx of microbreweries in Alberta, hearing about another one may not catch your interest. But I can assure you this: Village Brewery is different. Jim Button, one of the co-founders of the brewery, is a driving force behind that fact. Not only does he have a strong background in marketing and brewing, but he has an infectious passion for his community and a strong commitment to volunteerism and philanthropy.
During summer in Alberta, festivals, rodeos, farmers’ markets, and other events flourish throughout the province. Edmonton in the summer is known as festival city, and with good reason – there are over 55 festivals in the capital region during the summer! Calgary is home to the Greatest Outdoor Show on Earth: The Calgary Stampede.
We had the pleasure of introducing you to our client Massey Whiteknife, a successful Indigenous business owner, in the June 2016 blog post: “First Nation entrepreneur stays true to himself”. His tremendously successful company, ICEIS Safety, continues to grow while Massey also takes time to pursue other interests.
When it comes to finding a home for your new (or even expanding) business, there is a great deal of truth in the adage of “location, location, location”. The commercial space chosen by a tenant can, in fact, be a deciding factor in the success or failure of the business.
Considering the importance of this issue, we have devoted an entire chapter to finding a space that is right for your business in our new book, Negotiating Commercial Leases & Renewals FOR DUMMIES (Wiley, 2013). Consider the following additional factors before signing a lease.
If you’re a beer lover, you’ve probably noticed the beer fridge at your local liquor store becoming increasingly crowded. Big name brands now compete for shelf space with up-and-coming craft beers – including a growing number of local brews. Data from the Alberta Gaming and Liquor Commission (AGLC) shows that the number of breweries and brew pubs in Alberta doubled in size – from 19 to 40 – between the start of 2014 and the first half of 2016.
First-time small business owners typically pay a great deal of attention to developing their own business plans, marketing and managing their own companies; however, they often overlook the importance of their own commercial lease. The commercial lease, provided by the landlord, often plays a crucial role in business operations (an entrepreneur typically leases commercial space to conduct business from). The lease states the specifics of the agreed-upon lease (e.g.