Our staff

Our team is driven by your success. Nothing gives us greater pleasure than seeing your business idea come to life. We’re proud to be part of your entrepreneurial journey, and providing the best resources available to help make your startup successful. Meet our small but mighty team.

Gord Sawatzky

Executive Director

gord@businesslink.ca

Gord provides his team with solid leadership having held management roles in a number of private, public and non-profit organizations. He is excited to work with the Business Link team to fulfill the vision of becoming Alberta's hub for small business and entrepreneurs.

In his spare time Gord enjoys reading, traveling and chasing his two kids around the soccer field.

Client Services

Suzanne Ebelher

Director, Client Services

suzanne@businesslink.ca

Suzanne leads our Client Services team bringing experience from over 20 years in management consulting, working in the self-employment and org and people realms.  At Business Link, her goal is to lead her team to client service excellence and to ensure every aspiring Alberta entrepreneur learns of Business Link’s great service offerings. Suzanne is passionate about business and loves guiding entrepreneurs through the sometimes tumultuous journey of launch and growth.  

Outside of office hours, Suzanne spends time volunteering at a local humane society, practising her amateur sommelier skills and seeking out a tee time to practice her swing. 

Lorin Dunford

Lorin Dunford

Business Advisory Team Leader

lorin@businesslink.ca

Lorin is a member of Business Link’s leadership team and brings 25 years’ experience in business development, commercial and corporate finance. He brings a passion for everything entrepreneurial, having started, sold and financed several companies himself while also having held various roles in securities, commercial banking, and venture capital/private equity. A lifelong entrepreneur, Lorin has lived and worked throughout the US, Canada, and the UK, and is intimately aware of the challenges entrepreneurs face when launching, funding, operating and scaling a company. When he’s not working, you’ll find Lorin playing mechanic for his son and daughters’ motocross pursuits or cheering them on from the sidelines with his wife Jennifer at the dojo.

David Bayda

Senior Business Advisor

david@businesslink.ca

David provides exceptional client service leadership, collaborates with an amazing team, and offers one-on-one guidance and advice to entrepreneurs. He has extensive business knowledge covering areas like startup planning, trend research, Business Model Canvas, marketing, crowdfunding, event planning, and strategic growth. David also loves innovation and has experience in product design, intellectual property and tech. If you need creative ideas, he can brainstorm with you! 

David's past startup experience includes running his own handyman business. He is also actively involved in various community initiatives, social causes, and always has an invention on the go!

 

Kari Morton

Senior Business Advisor

kari@businesslink.ca

Kari helps clients find answers to their burning business questions on a daily basis. She enjoys putting her broad range of interests and experience to work for Alberta’s entrepreneurs. One of her main passions is market research and she greatly enjoys jumping down rabbit holes to help clients find information. She also plays a part in projects to ensure that Business Link runs like a well-oiled machine. 

When Kari isn’t out enjoying theatre arts or exploring the world, you’ll find her with her nose in the latest novel or volunteering with Ten Thousand Villages. Her dream business would be a bookstore!   

Wendy Muise

Senior Business Advisor

wendy@businesslink.ca

Wendy has an extensive education in business with focus on strategy and leadership. She has worked in oil and gas, travel, and banking before finding her passion in the start-up space. Wendy has worked with several tech start-ups across Canada with projects spanning from health care to clean tech. In her spare time, she can usually be found listening to music, hiking, reading, running and spending quality time with her family, notably her adorable dog. 

Jean-Jacques Mitakaro

Business Advisor (Bilingual)

jean-jacques@businesslink.ca

Jean-Jacques brings his strong business and non-profit startup and development expertise to our team, helping entrepreneurs successfully start and take their businesses to the next level.

When he’s not networking, you’ll find him volunteering his time to local and international causes, and spending time with his wife and four young sons. If there’s time left over, you’ll find him playing and coaching kids or watching his favorite sports, soccer and basketball.

Audrey Allotey

Business Advisor

audrey@businesslink.ca

Audrey is very experienced in many different fields of work including business development, international development in social and natural resources, agroprocessing, and packaging. She also successfully launched and operated a line of food products in her home country of Ghana. Combined with her business degree, this experience gave her valuable insight into the business and entrepreneurial world.

Audrey believes strongly in building meaningful relationships on every level and encourages other entrepreneurs to keep learning and remain persistent. She says, "persistence is the key to unlocking our potential."

When Audrey isn’t out globetrotting, you can find her snuggled on the couch unwinding from her day with a cup of tea and a slice of cake watching Friends.

Dale Schaub

Business Facilitator

dale@businesslink.ca

Dale Schaub is one of the team’s road warriors covering central Alberta. He builds essential relationships with urban and rural communities as well as delivers presentations and workshops to aspiring and existing entrepreneurs. Having worked in a variety of industries and environments, Dale has a diverse knowledge of sales, marketing, new product launches, new business development, and training. At Business Link, he counts regulations, independent contracting, e-commerce, and cannabis as areas of expertise. His past startup experience includes running a modest delivery business.

When he's not working, you can most likely find Dale out camping anytime it’s not winter. He'll be happily playing cards or board games with his friends and family while discussing grand ideas and wondering when the rain is going to stop.

Sheila Shand

Business Facilitator

sheila@businesslink.ca

For over 20 years Sheila has helped people establish self-employment by assisting them with their business plans, providing them mentoring support, and occasionally offering up creative ideas to help them secure loans to start up their businesses.

When Sheila isn’t catching up on the events involving her two adult daughters, one a student now studying occupation therapy and the other in social marketing, she enjoys spending time in the great outdoors with her golden-doodle, Coco, or putting her creative talents to use by crafting up something special.

Angela Groeneveld

Business Facilitator

angela@businesslink.ca

Angela is passionate about seeing and seizing opportunities for entrepreneurs to increase their performance. As an entrepreneur herself, she has an extensive history of running small businesses in rural Alberta and British Columbia and generating results. From the Agriculture industry to the fashion industry and the health & wellness industry, she has firsthand knowledge of the things that can make businesses successful and the obstacles that can get in the way. Angela and her team won a prestige award for Canadian Franchise of the year with over 4000 applications and recently was part of a team winning one of Alberta’s Business Investment Attraction Awards. She loves putting her knowledge, passion and expertise into action to help businesses and their communities succeed through her presentations and coaching services. 

Angela is professionally trained in Economic Development and coaching. Her PASSION is growing rural business communities. She lives with her husband and three kids south of Calgary on a ranch. 

Barry Yewchuk

Research Advisor

barry@businesslink.ca

Barry is part of our research team, always with his eyes on the ball, finding tidbits of small business information to help clients succeed.

When he steps away from a computer (depending on the season), you will find him chasing small objects like golf balls and pucks. Barry also looks forward to finding new beaches, beers, Malbecs, and music.

Tina Lanceleve

Indigenous Business Facilitator

tina@businesslink.ca

Tina hails from Elizabeth Métis Settlement and is our travelling Business Facilitator. In fact, she’s travelled to most of Northern Alberta to deliver workshops, attend tradeshows and conferences, and work one-on-one with clients. Fueled by satellite radio, a full tank of gas, and big hair, she heads out to local communities and events ready to support Indigenous entrepreneurs! Not only is she a pro when it comes to facilitating workshops and tradeshows for our Indigenous Services, but she can also advise the team on where to find the best hairspray in town!

When Tina is not on the road for work, she can be found at the local lakes fishing or heading to the mountains to unplug from the world for a little while or using her creative talents on some new project!

Holly Atjecoutay

Indigenous Business Facilitator

holly@businesslink.ca

Holly is Cree and Saulteaux from Cowessess First Nation in Saskatchewan. She assists Indigenous entrepreneurs in central and southern Alberta regarding the startup and expansion of their small businesses. She connects them to helpful resources while also providing guidance. She also facilitates workshops and builds meaningful relationships in both rural and urban Indigenous communities.

Holly holds a Bachelor of Arts Degree in English, so it is no surprise that in her spare time she enjoys reading, writing, and collecting books, and also authors a blog on the Indigenous Woman’s Identity. Holly believes the art of storytelling and communication is one of the key factors in building a strong business. 

Sammy Zoerb

Indigenous Business Support Facilitator

sammy@businesslink.ca

Sammy enjoys being the “quarterback” of the Indigenous Services team by handling administrative & marketing activities and loves to take the lead on many different projects to help the team move forward. Wearing a few different hats, she also continues to build relationships with Indigenous entrepreneurs by providing support and resources to ensure their success.

Aside from her amazing career, she is a proud hockey mamma to her little minis, and in her downtime, you will definitely find her listening to all types of music. 

Marketing

Marissa Schmidt

Marketing and Communications Manager

marissa@businesslink.ca

Marissa believes in the incredible power of small business to enhance communities and build a flourishing economy in Alberta. She supports the work Business Link does by leading a formidable team with expertise in marketing and events. Marissa also helps support and build relationships with like-minded individuals and organizations across Alberta. Providing the best support and services to entrepreneurs across the province is at the heart of all the marketing team’s initiatives. 

When she is not at work, you will find Marissa at some kind of event or festival, snuggled up with a good book and her adorable puppy, or planning her next adventure!

Rebecca Calder

Marketing Coordinator

rebecca@businesslink.ca

Rebecca likes bears, beets, and Battlestar Galactica, though while completing her MA in Communications and Technology at the University of Alberta, she wrote two papers on Star Trek. Rebecca's interesting take on communications stems in part from her background in education. She worked as a substitute teacher for two years after completing her BEd, then realised that the classroom is not the optimal environment for an introvert. Today, she relishes the power she holds sitting behind a computer, able to talk with people all over the world. For now, she's using that power for good at her role in Business Link.

Joette Forcier

Events and Programs Coordinator

joette@businesslink.ca

Joette is passionate about events, relationship building, creating an extraordinary guest experience, warm hospitality and attention to detail. She brings many years of experience in customer service, hospitality, fundraising, business development and event planning to the team.

When Joette is out of the office she enjoys a few quiet moments to unplug while teaching meditation, practicing yoga or simply taking the time to get outside for a walk. And when the quiet time is over, you will find Joette and her husband at local festivals and events, enjoying time with their nieces, sharing a unique dining experience with friends or spending time with their rowdy chocolate lab Buster.

Administration

Lori Todd

Controller

lori@businesslink.ca

Lori has a firm grip on our company’s finance, administration, facilities, and information technology (hence the title!). Lori has extensive experience in payroll, accounting, operations, human resources and facility management, after spending 12 years as the Northern Alberta Administration Manager for an International Company based here in Edmonton.

In her home life, when she’s not collecting eggs and chasing chickens, she loves to garden, and enjoys putting her creative spin on renovation projects!

Conan Wong

IT Specialist

conan@businesslink.ca

Conan is our computer guy. He fixes and manages all the computer hardware and software at Business Link. Conan also develops new functionality for the CRM system and provides technical support for our webinars.

In his spare time Conan can be found throwing rocks down a sheet of ice or skating on frozen water, preferably outdoors. Conan enjoys keeping up with current events and monitoring the stock markets.