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You’ve been running your small business’ social media accounts by yourself for a while now. You’ve studied hard, using our previous social media marketing blog posts as references: Creating a Social Media Plan for Your Small Business, Social Media for Small Business: Which Platform Should I Use?, 16 Social Media Basics for Small Business, Easy Social Media Analytics Tips for Small Business, and Social Media Marketing Tips and Tricks for Small Business, but your results have stalled.

Is it time to redesign your strategy? Come up with new types of content? Is it time to hire your 12-year-old niece to take over?

Probably not. Before you take drastic measures, make sure your social profiles are robust and relevant. Each task below should take you less than five minutes to do, and you can think of it like scooping up a fistful of snow to clean off your headlights.

Ready to take your next step towards starting your business?

If you are looking for one-on-one support for your small business, give the Business Link Business Advisors a call at 1-800-272-9675 or email You can also visit the events page for upcoming activities!

And don't forget to follow us on social media for business news, event invitations, great advice, and more!

Rebecca Calder

Rebecca Calder is Business Link's Marketing Coordinator. Rebecca likes bears, beets, and Battlestar Galactica, though while completing her MA in Communications and Technology at the University of Alberta, she wrote two papers on Star Trek. Rebecca's interesting take on communications stems in part from her background in education. She worked as a substitute teacher for two years after completing her BEd, then realised that the classroom is not the optimal environment for an introvert. Today, she relishes the power she holds sitting behind a computer, able to talk with people all over the world. For now, she's using that power for good at her role in Business Link.