Privacy Policy

At Business Link, we are committed to protecting the privacy and security of your personal information in accordance with the Alberta Freedom of Information and Protection of Privacy Act (“FOIPPA”), Federal Privacy Act and Canada’s Anti Spam Legislation, and Bill C28. This privacy policy (“Policy”) outlines how we collect, use, disclose, and safeguard your information when you use our services or interact with our website.

Collection of Personal Information

• • Business Link may collect your name, email address, and contact details when consent has been provided or implied. We collect this information to communicate with you and provide tailored support.
  • In the event that you contact us for support through the website, telephone or in person. Business Link may request that you provide additional information relevant to the support requested by you. Users are under no obligation to provide such information. Business Link does not sell, rent or lease its customer lists to third parties. 
  • If you have provided consent, Business Link or our program partners may contact you with special offers.
    • If you live in the Northwest Territories and register for one of our webinars, you may receive communications from Prosper NWT.
    • If you register for a webinar co-hosted by Nine10 Inc, you may receive communications directly from them.
  • Using cookies, we may collect information about how you use our website, including your IP address, browser type, pages visited, content downloaded, and other usage data. This data is collected to help us improve our website and services, as well as serve tailored digital ads. You have the ability to accept or decline cookies.
  • We may disclose your information when required by law or to protect our rights or the rights of others.

Confidentiality

• • We understand the trust you place in us when you share your personal and business information. Our team members are committed to client confidentiality. We maintain high standards of integrity and security to protect your sensitive information.
  • To honor this trust, we strictly adhere to confidentiality protocols and comply with all relevant privacy laws and regulations. Our team is trained to handle your information with the highest level of discretion and professionalism.

Retention & Disposal of Information

Business Link and our service providers, may store or disclose your personal information outside of Canada in accordance with the “FOIPPA” regulations. We will only use or disclose personal information for purposes that are reasonably appropriate in the circumstances and fulfill the purposes for which the personal information was collected or otherwise permitted by the Act.

Business Link may retain personal information for a reasonable period of time so that the individual has a reasonable opportunity to obtain access to it. As required by the Act, we shall destroy documents containing personal information or remove how the personal information may be associated with a particular individual when the purpose for which the personal information was collected is no longer served by its retention and the retention is no longer required for legal or business purposes.

Collection, Use & Disclosure of Personal Information

Business Link will only collect, use, or disclose personal information when the individual’s consent has been obtained, or when the Act allows the collection, use, or disclosure without the individual’s consent, or when the Act deems the consent to have been given by the individual.

As a condition of supplying a product or service, we shall only require an individual to consent to our collection, use, or disclosure of personal information when that collection, use, or disclosure is reasonably necessary to provide a product or service.

Where required by the Act, on or before collecting personal information about an individual we shall make available to the individual, or to such other person(s) from whom the personal information is being collected, our purposes for the collection of the personal information and the contact information for the Personal Information Administrator.

In the course of our operations, we may transfer personal information to third-party service providers, some of whom may be located outside of Canada. In all such circumstances, we utilize contractual and other means to ensure that the information is used and disclosed only for the limited purposes of the service provider’s engagement with us, and that reasonable and comparable safeguards are in place while the information is in the custody of the third party.

Withdrawal of Consent

If you would like to request the deletion of your information, please reach out to us at marketing@businesslink.ca. Please note that while we will make every effort to accommodate your request, we may need to retain certain information as required or permitted by law.

You always have the option not to provide us with “Personal Information.” Your decision to not consent to the use and disclosure of your “Personal Information” will not impair your ability to browse the “Site.” However, it may limit your ability to use certain features of the “Site.” To opt-out of Google, please refer to the currently available opt-outs provided by Google Analytics. For newsletter opt-out, you can click the “Unsubscribe” link located at the bottom of the newsletter.

Disclaimer

Business Link may, from time to time, review and revise its privacy practices and Terms, including our “Policy.” As noted above, your continued use of the Website shall be deemed to be your conclusive acceptance of any modifications to the Terms, including the “Policy.”  If you have any questions or concerns about this “Policy” or our data practices, please contact us at marketing@businesslink.ca.