Join us for this 4-part Marketing Foundations series presented by Kim-Ann from SASS Marketing. You’ll learn about your communicating with your ideal client, storytelling for your business, and creating a marketing plan and then a strategy to execute it.
Part 1 – Understanding the Problem You Solve & Identifying Your Ideal Customer/Client
In this workshop you’ll gain clarity on the problem your business is solving, identify who your ideal customer/client is, and understand what motivates your ideal customer/client so that you build a marketing strategy to reach them specifically
Learn more and register for parts 2-4 here.
About the Presenter:
Kim-Ann Wilson, President/Consultant at SASS Marketing Agency
SASS Marketing Agency is a full-service marketing agency in Edmonton with the vision of helping women and BIPOC-owned businesses elevate their marketing efforts both online and offline through creative design, strategy & planning, workshops & training, digital marketing and business consulting. SASS is a Savvy team of 7 located on the West Side of the city.
Kim-Ann Wilson is the President at SASS, she is an event host, public speaker and podcaster, she was born in Kingston, Jamaica, and grew up in England. She is a current Alberta Women Entrepreneur Award Nominee for 2022, and she has been recognized as 1 of 50 ‘Top to Top Future Woman Leader of Tomorrow’ awarded by HSBC in 2011, she is a Professional Digital Marketing Strategist and the co-owner of Eat Jamaican, a grocery store on the South Side of the city.
Her favorite quote is: “If your opinion doesn’t put food on my table, then it’s irrelevant”