As a business owner, you know that having a healthy balance sheet is crucial for attracting investors, buyers, and lenders. But do you know what a healthy balance sheet looks like to these stakeholders? In this virtual session, you’ll learn not only how to create a balance sheet that impresses investors, buyers, and lenders but also the steps you can take to fix an unhealthy balance sheet.

Key Points:

  • What does having a healthy balance sheet mean?
  • How do others look at my balance sheet?
  • What are the measures of balance sheet health?
  • What does an investor look at?
  • What does the bank look at?
  • How can I “cure” an unhealthy balance sheet?

Learning Objectives:

  • To understand the key ratios that are used to measure a healthy balance sheet
  • To be able to explain the actions necessary to fix an unhealthy balance sheet

Presented by: 

Vanessa A. Brown, CPA

Vanessa grew up in a busy home where both her parents ran small businesses. That is where she learned the benefits and the challenges associated with operating a business. This experience motivated her to learn all she could to help small business owners succeed and thrive. At 14 years age she discovered that the accounting profession held many answers and ‘professional accountant’ became her career goal. Vanessa obtained the Certified Management Accounting designation, specializing in Strategic Leadership, in 2003. She later obtained the Chartered Accountant designation, specializing in Audit, Accounting, and Taxation, in 2007. These two accounting designations were merged into the one Chartered Professional Accountant designation on October 1, 2014.

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