Blog

B2B to follow P2P in Sharing Economy

Category: Entrepreneurship Innovation

Peer-to-Peer Sharing
The fast-growing economy of monetizing unused or underused assets goes by many names: the “sharing economy,” the “gig economy,” the “on-demand economy,” and the “collaborative economy.” Whether sharing goods as in Uber, renting homes as in Airbnb, or serving up micro-skills as in TaskRabbit, consumers are using technology to find and buy one another’s extra resources.  These companies are peer-to-peer marketplaces focused on C2C or B2C sharing.

Negotiating the Best Lease and Location for Your Business

Category: Operations

What is one of the most important issues when opening (or relocating) a business? Proper site selection. Site selection is so important, in fact, that we have given the topic a full chapter in our book, Negotiating Commercial Leases & Renewals FOR DUMMIES. Proper site selection includes a number of criteria: your business location, the monthly rent, available parking, signage, visibility, the location within the location (you may be in a busy shopping mall; however, your business may be located at the end of a quiet corridor), and so on.

When Losing Leads to Success: Dunnebells

Category: Success stories

Lucy Dunne noticed a gap in an oversaturated market after losing weight and realising that her journey was largely unsupported. After the incredible journey of losing and maintaining 80 pounds of weight loss, Lucy launched Dunnebells in April 2017. Dunnebells is an online personal training company with a social mandate that helps clients to lose weight, build muscle, develop healthy habits, and truly become the best version of themselves.

Challenges and Changes in Retail Space

Category: Business planning Entrepreneurship In the community

If you’ve ever been to the Business Link office in downtown Edmonton, you know it can be hard to find. Not because it’s hidden, but because it has a Bermuda Triangle-like quality about it. But, if you’ve been in our neighbourhood this summer, you might have noticed a business that actually did pop up then disappear.

What does it mean when we say "trusted advisor"?

Category: Business planning Operations

Oxford Dictionaries respectively defines trust as a firm belief in the reliability, truth, or ability of someone or something, and the term advice as guidance or recommendations offered with regard to prudent future action.
According to Strategic Psychology, trust allows us to navigate the uncertain and complex world we live in today.

Social Media for Small Business: Which Platform Should I Use?

Category: Marketing Social media marketing

Deciding to begin social media marketing is easy. Everyone says you should do it. But how do you get started? We're helping make it easier for Albertan entrepreneurs with this handy infographic. Find your goals on the chart, and follow the lines to the social media channels that work best for you. Try to pick one to start with (two at the most) unless you have a dedicated marketer working for you. Remember, every business is different, and your marketing needs will differ, too. At Business Link, we use Facebook, Twitter, and LinkedIn.

A Global World: Breaking Down Barriers

Category: Entrepreneurship

The world is an ever-evolving, ever-changing place. Never before have we as a species seen such interconnectedness among nations and groups of people. We have all overcome the walls and barriers between our nations to find our place in this world. With such a diverse array of individuals spread across this planet, nations can no longer trap themselves within a jingoistic mentality and must explore and actively seek out robust global talent.

Top 5 Growth Industries for New Entrepreneurs in Alberta

Category: Business planning Entrepreneurship

Albertan entrepreneurs always seek to know the growth potential of their industry and other industries that exist within their ecosystem, especially immigrant entrepreneurs who might be new to the province. There is no crystal ball that sees into the future. However, some indicators give us a fairly good view of industries that are doing well.
Here are five industries with a potential for growth over the next few years.

 

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