What advice would you share with other immigrant entrepreneurs in Alberta who want to start or grow their own business?
The advice I would give to other immigrant entrepreneurs is to do their homework prior to launching their businesses and to do it very well. Conduct thorough market research, know and understand your customer segments, understand your business model and test it, put together all resources you will need or at least know where to find them. Finally, have a good business plan that you can stick to or update as you go.
My other piece of advice is that as an immigrant entrepreneur you have to be able to distinguish between your battles and wars. If you can’t, you will use the same strategy for both and you will lose both.
How has Business Link/our Immigrant Entrepreneur Program helped you?
Business Link has helped me with industry reports and data that I needed to get a better understanding of my industry so I could make some informed decisions while I developed my business plan. I still refer to the reports/data from time to time if I need more information on certain aspects of my industry. I participated in the Peerpreneur Sessions in June and I benefitted a lot from the sessions. I learnt a lot from my peers, especially the challenges they are facing as they grow their business as well as what they are doing to overcome those challenges. Great sessions!
What’s coming up next for you?
I want to take our application platform to the next level. I would like to acquire some funds to hire a marketing agency or consultant to help me develop a comprehensive marketing plan. We will implement the marketing plan over the next 12 months and see how the business grows.
Anything else you would like to share?
The immigrant community is very fragmented, we need to come together. We have many small immigrant communities but they don’t interact. This puts us at a disadvantage because our small communities have limited resources to support/help their members. If we come together, we will have a large pool of resources and can leverage each others’ strengths. There is power in numbers.
Where can you find Parcelpik Delivery Services?
Parcelpik on Facebook
Parcelpik Delivery Services on LinkedIn